Cosmetic - Ecology Question 11

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EN: Are at least 50% of the brand products certified ‘natural’?
NL: Zijn tenminste 50% van de producten van het merk (bedrijf) gecertificeerd als 'natuurlijk'?
DE: Verarbeitet der Markenhersteller zumindest zu 50% natürlich zertifizierte Inhaltsstoffe?


This question is about the certification of products, here measured by total weight of the annual sold products by weight or number. In theory it is possible that only one ‘best sold’ certified product can already cover more than X% of the brand’s total turnover (in weight or number). Here we approve quality marks such as BDIH, Natrue and what more comes up (please report to verifier if other certifications are referred to by brands).

Answering Guidelines

- All of the [brand] products are certified according to [certification] standard.
- The majority of the [brand] products are certified according to [certification] standard.
- [Percentage] of the [brand] products are certified according to [certification] standard.

- [Brand] uses an abundance of synthetic ingredients.

- [Brand] states that the products are ‘natural’, but does not give a definition nor refers to a standard of ‘natural’ cosmetics.
- [Brand] does not specify which share of its products is certified ‘natural’.

Note: when linking to a downloadable source document, please refer to the page(s) where to find the respective information with: (see link, page [..]).

Optional, but only for ? Answers, feel free to write at the end of a remark: Sustainability information should be easily accessible for consumers to make responsible choices.

Further resources